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Marketing
Home inspection marketing systems that build relationships are just one key to booking yourself solid. Using proven home inspection business strategies and a step by step implementation of a plan will make all the difference. ...Visit the Home Inspection Start Up and Growth Website
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Succeed in a Slowing Market
Rick Bunzel, Pacific Crest Inspections, LLC
The real estate marketing is changing, but the reality is that it is always changing. Real estate prices have appreciated at rates that were not really sustainable, so it makes sense that at s . . . keep reading
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A Referral Based Business
By Curtis S. Niles Sr., CRI, CMI, Niles Enterprise
Objective: To assert a different way of doing business and develop a strong foundation for your business, that will allow you to close your office at 5pm, take time off on Sundays, holidays and vacations , and still have work when you get back . . . keep reading
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Getting More Hits
By Rick Bunzel, CRI, Pacific Crest Inspections, LL
o you took the time and expense to set up a website, but you're not seeing much in the way of results, right? Building a website is similar to opening a shop on a busy street. If the doorway is unmarked, not many people are going to look in . . . keep reading
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Building a Referral Network
By Rick Bunzel, CRI, Pacific Crest Inspections, LL
Every home inspection company has the same challenges - how to maximize marketing on a meager budget? For exampl . . . keep reading
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Preferred Provider - Concierge - Marketing Fund - Administrative Fee
By Everett Rawlings, CRI
Many large brokers have "Preferred Provider" and/or "Concierge" programs whereby some real estate support service vendors such as Home Inspectors are asked to contribute to a "Marketing Fund," or pay an "Administrative Fee" in order to get on a "recommended" list. Usually these broker sponsored marketing programs limit the number of home inspection companies from one to three firms. . . . keep reading
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Ev Rawlings Top Twelve List
1. DEVELOPE A MARKETING PLAN. CONCENTRATE ON ESTABLISHING A PROFESSIONAL, POSITIVE AND FRIENDLY IMAGE. 2. ANSWER YOUR PHONE PROFESSIONALLY. THE FIRST CONTACT WITH YOUR COMPANY IS PROBABLY THE MOST IMPORTANT IMPRESSION YOU WILL MAKE. YOU ONLY GET ONE CHANCE TO MAKE A GOOD FIRST IMPRESSION. . . . keep reading
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Walking Thru the Yellow Pages
By Rob Golden
If you've ever wondered whether Yellow Pages advertising is necessary or worth the money, you are not alone. Every home inspector who owns his own business must make a conscious decision each year whether to ignore or match the presence of his . . . keep reading
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Praise Pays, All the Way to the Bank
By Mike Crow, Millionaire Inspector Community
You have them. Everybody has some. They're that core of clients or agents who think your company is the best thing since low-carb ice cream. (If you really stink, you at least have your mother.) They sing your praises so well, you wish you could hire yourself! But did you know that harnessing your clients' and agents' affections can put money in the bank? The key is getting their praises on paper. . . . keep reading
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Best of Times. Worst of Times
By Kris Elftmann, Noelle Marketing Group, Santa An
The NAHI Marketing Program was developed with a clear understanding of the "best of times / worst of times" world in which its members live. Competition continues to grow, so the need to stay in touch with clients and prospects is greater than ever. . . . keep reading
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History of NAHI
Benefits of Membership
